Sarah Brown: wife, mother and Public Relations genius!

Besides being the wife to the most talked about man in politics, Sarah is using her strength as an expert in Public Relations to do a damn good job of PR for brand Brown.  Sarah is venturing outside of the realms of the women before her, appearing at Glastonbury with Naomi Campbell and partying at charity functions with Paris Hilton, not sure what message this is portraying, perhaps personality, an area in which her husband fails?

I was surprised to see Sarah guest editing last weekend’s issue of Fabulous. As patron of Wellbeing for Women she themed the issue on women’s health with articles such as miracle pregnancies, Jools Oliver’s traumatic pregnancy and how the ‘Wellbeing for Women’ has helped women to realise there dreams off motherhood. The Editors letter featured a thought provoking phrase ‘Britain’s army of women – mums, sisters, daughters, best friends – is what helps keep the country going.’ I did muse over this being either a key message of Wellbeing for Women or a public joke about Sarah’s belief that she’s keeping the country together?

Sarah has her foot firmly in the PR door keeping up with the latest industry trends by becoming a social media wizard – a PR must!  With her @sarahbrown10 twitter account receiving more than 400,000 followers and a blogging from G8 summit on downing streets website (wonder if she had to persuade Gordon to let her do that?)  Having worked within the industry for many successful years Sarah certainly knows what she’s doing.

A recent article about her self promotion on Independent online received a lot of negative comments and ridicule about herself and her husband. Unsure of the objectives of Sarah’s actions / strategy – herself, her husband, the charities she represents or her future carer – Sarah is only doing her job.  As a wife and a PR.